Turn your story into a brand people remember.
I help startups and growing businesses show up with confidence online — through social media, thoughtful websites, and personal relationships that build trust.
Marketing that feels human.
I am Esra Ipek, a marketing and brand consultant with five years in business — four of them as a period of strong, consistent growth. Over that time I have supported dozens of companies across London and beyond, from early-stage startups finding their first audience to established businesses refreshing how they show up online.
My work sits at the intersection of three things: social media that genuinely engages, websites that turn visitors into believers, and personal-brand strategy that builds trust before a sales conversation even begins. I do not chase vanity metrics. I build marketing systems that are clear, consistent, and designed around real people.
Clients typically come to me when they have outgrown ad-hoc posting, when their website no longer reflects where the business is heading, or when a founder or leader needs to step forward as the face of the brand. I help them prioritise, structure their message, and execute with confidence — whether that means running their social channels end-to-end, rebuilding a site, or shaping a personal brand that opens doors.
Why I do this work
I started out in second-hand fashion, running my own small business and learning first-hand how people browse, decide, and buy. That experience taught me something powerful: understanding your customer is more valuable than any trend or tactic. I saw how much a clear online presence matters — and how easily good businesses get overlooked when their message is muddled.
Over time, I realised the skills I had developed — reading customer behaviour, building trust through content, and creating a brand that feels personal — could help other startup brands do the same. Today I use that foundation to help businesses understand their potential customers, show up with confidence online, and turn interest into lasting relationships.
How I help businesses grow
End-to-end support across digital presence, brand strategy, and client relationships.
Social Media Strategy & Management
A complete approach to social media: platform selection, audience targeting, content calendars, and posting rhythms. I manage community engagement, paid campaigns, and influencer outreach so your channels grow with purpose and stay true to your voice.
Website Design, Build & Management
Custom websites designed to convert visitors into inquiries and customers. From UX/UI and responsive development to ongoing management, updates, SEO fundamentals, and performance monitoring, I make sure your site works as hard as you do.
Personal Brand & Executive Presence
Position yourself or your leaders as trusted voices in your industry. I develop personal brand stories, optimise LinkedIn and professional profiles, shape thought-leadership content, and build networking strategies that turn contacts into lasting relationships.
Brand Strategy & Integrated Marketing
Clear brand messaging, positioning, and a marketing plan that ties everything together. I map customer journeys, plan cross-channel campaigns, analyse competitors, and set measurable goals so every activity supports your wider business objectives.
Work I have delivered
A flavour of the projects I take on for startups and established businesses across London and beyond. Detailed case studies and examples can be shared on request.
Social media branding
Custom content plans, visual identity, and community management for lifestyle and service-based businesses.
Print & marketing materials
Leaflets, flyers, and branded collateral designed to support launches, events, and local outreach.
Website customisation
Design updates, layout improvements, and ongoing site management to keep websites aligned with business growth.
Ready to build a brand people trust?
Tell me where you are today and where you want to go. I will reply with honest thoughts on the best first step.
Get in touchOr email directly at learththebrand@gmail.com.